Mood Boards for Your Business
Anyone who has been on sites like Pinterest has probably seen mood boards. Mood boards are a collection of visual materials intended to convey a feeling or essence, and while they’re widely used by artists and hobbyists, they’re also a very useful tool for businesses. Mood boards can be an intuitive way to brand a […]
Got Swag? Promotional Products Can Grow Your Business
The next time you go somewhere, take a look around. From the shirts and hats people wear to stickers on water bottles, almost everything we see is advertising space. Promotional products, or “swag,” have become an almost essential advertising strategy. Swag has even been dubbed “Stuff We All Get.” Why would a business want swag? […]
Consistency, Consistency, Consistency!
Consistency means that your target audience is exposed to core messages, visual branding, and other brand elements on a regular basis, which can help them remember your brand. The practice of consistently delivering messages aligned with the core brand values in the same tone, presenting the brand logo, and repeating the same colors throughout your […]
Parma!
Parma! Shannon Schnibbe, Founder of parma! the amazing cheesy, vegan food topping brand grew her company from her home kitchen to an international product distributed in major retail stores across North America. The “eatparma” website was antiquated and needed a more modern feel with a vibrant e-commerce user experience to capture discerning customers and to […]
Christin P Bellian
Christin P Bellian Christin P Bellian, BSN, MSSA, MA, MFTC has a philosophy and vision: “I believe self-worth resides in everyone – it’s just not always easily accessible. Yet, it is through self-worth that we have the ability to value ourselves, our relationships, and others. Self-worth compels us to treat ourselves and others with dignity, […]
CiCi Sharstrom, Designer, Editor & Layout Master
Favorite thing about my work: It’s constantly expanding! I love challenges that help me learn new solutions to problems and allow me to think outside of the box creatively. The more I can learn the more dynamic I can be, like a Swiss Army knife. What inspires me: The creative energy around me, whether it […]
Ingrid DiPaula, CEO and Founder of DesignInk Digital
A brief history: I founded DesignInk Digital in 2008 developing websites, presentations and general graphic design support. We began as DesignInk Boulder, rebranded as Design Digital Solutions and then got smart and went back to our roots as DesignInk Digital. We grew to a team of eight smart, agile, dependable digital creatives by 2014. As […]