Digital Strategy

Navigating through the digital space can be complicated. Where do you start? How do you find the best strategy? What is the most effective channel or locate the places where your audience consumes information? And…what do all of these words mean?!? The DesignInk Digital Team walks you through a process to identify your audience, messaging and a focused plan to target your market and develop your web presence. Channel integration, customer touch points and user experience are reviewed and then integrated into a comprehensive strategy. Analytics and evaluation inform and update the responsive plan.

Site-mapping, indexing and updates  Search console health  crawl error identification and troubleshooting  On-site optimization  Optimize channel integration  Set-up and maintain Google properties  on-going optimization maintaining trends and keyword searches  Content plan  Content creation  Video integration  press releases  Testimonials  REVIEWS optimization of new articles or video category  Keyword research Meta descriptions tag management BUSINESS INTEGRATION OF WEBSITE CONTENT  Social media integration  google properties setup  DIGITAL BRANDING  New products  Email support  New pages  MONITORING WEB-PRESENCE (WITH CORRECTIVE ACTION RECOMMENDATIONS)  POSTS  Quarterly analytics reports  Consultation for programming to increase web visibility Landing pages New events and posts  Automators  High quality traffic  Ideas or growth and new business opportunities SIGNUP  Heat mapping  Training  post support  POP-UPS  WEBSITE ACTIVITY  Tracking

Site-mapping, indexing and updates  Search console health  crawl error identification and troubleshooting  On-site optimization  Optimize channel integration  Set-up and maintain Google properties  on-going optimization maintaining trends and keyword searches  Content plan  Content creation  Video integration  press releases  Testimonials  REVIEWS optimization of new articles or video category  Keyword research Meta descriptions tag management BUSINESS INTEGRATION OF WEBSITE CONTENT  Social media integration  google properties setup  DIGITAL BRANDING  New products  Email support  New pages  MONITORING WEB-PRESENCE (WITH CORRECTIVE ACTION RECOMMENDATIONS)  POSTS  Quarterly analytics reports  Consultation for programming to increase web visibility Landing pages New events and posts  Automators  High quality traffic  Ideas or growth and new business opportunities SIGNUP  Heat mapping  Training  post support  POP-UPS  WEBSITE ACTIVITY  Tracking

Identify Customer

Establish Pain Points

Develop Campaigns

Channel Integration

Complete Optimization

Research and Analytics

Identify Customer

Establish Pain Points

Develop Campaigns

Channel Integration

Complete Optimization

Research and Analytics

Identify Customer

Establish Pain Points

Develop Campaigns

Channel Integration

Complete Optimization

Research and Analytics

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My business is ready for a change. How can I make sure I cover all the bases?
How do I attract high-quality traffic for high-quality conversions?
I need to pivot my online store to respond to my market’s changing needs. How quickly can we make this happen?
My market is growing and changing. I know I need to grow too, where do I start?

Digital Strategy

DesignInk Digital provides solutions for your growing online business.

In this business it is difficult to know who you can trust. I don’t even think about it much anymore because I know the team at DesignInk cares about my business like I care about my patients.

Dr. Lori Kemmet

DesignInk Digital offering Digital Strategy for your next successful business move

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DesignInk Digital provides solutions for your growing online business.