Big Mozz is on a mission to create the best party food ever, served at the most exciting events across the country. From Brooklyn’s Smorgasburg, to music festivals like Celebrate Brooklyn! & Governor’s Ball, and major venues like Yankee Stadium, Madison Square Garden, Citi Field, Big Mozz has served millions of orders of Mozz Sticks to happy customers across the country. A packed to capacity mozzarella making class in Chelsea Market offered a fun and interactive experience for all.
When the pandemic hit, Big Mozz Founder, Matt Gallira had to pivot, and fast; shifting the entire business model from festivals and in-person classes to creating an online experience that captured the Big Mozz fun and flavor.
The DesignInk Digital Team designed, built and launched a customized website and e-commerce store that captured the flavor and fun of Big Mozz.
A digital plan was implemented which included new products, content, images, videos fully optimized and integrated. This foundation provided a platform to design and build landing pages and ad campaigns driving geo-targeted traffic.
Ever-green products were integrated with fulfillment and shipping, and gift certificates, affiliates and coupons were added to accommodate Big Mozz’s expanding customer base.
Digital Strategies Ad Campaigns Email Marketing/Funnels Production Support Ecommerce Integration Custom Event Signup Affiliates. Shipping Integation/Fulfillment